Campaigns & Commissions

Brief: Nikon wanted a clear statement about human authorship at a time when AI-generated imagery is everywhere. Five creators were invited to interpret the same brief using real locations and real light.

Approach: I traveled to Lapland to build a series around weather, scale, and restraint. The focus was practical: images that hold attention, stay readable in a story context, and still work as stand-alone photographs.

Delivered: A curated set of final images for campaign and editorial use, plus a short film documenting the process.

Brief: Yle needed distinctive imagery for their documentary series. The visuals had to support a story about distance, discovery, and the scale of the landscape.

Approach: I worked in remote locations in Chilean Patagonia to photograph light, weather, and space with a documentary mindset.

Delivered: A focused image set for broadcast and editorial use.

Brief: To build a four-season visual identity for a utilitarian product. Moving away from catalog photography to something cinematic and human.

Approach: Placing the product in quiet landscapes where light creates the atmosphere. The ladder is clear, but the setting creates the feeling.

Brief: Create launch imagery demonstrating the Nikon Z 8 in demanding conditions for "The Movement" series.

Approach: Testing dynamic range in extreme low-light. Delivering a library of assets that show the camera's ability to capture emotion in the dark.

Brief: Background imagery for smartphones that supports icons and widgets while feeling premium globally.

Approach: Minimalist night skies and negative space. Compositions chosen for readability first, then atmosphere.